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Accelerating Early Stage Companies
We take an active role in accelerating the growth of our clients’ business by providing “hands on” mentoring and assistance every step of the way, from the first step of selecting and analyzing a new market to going the extra mile to help build the business.
Step by Step Assistance for Early Stage Companies
- Interim Executives for Early Stage Companies
- Business Plan Development
- Market Research and Opportunity Analysis
- Competitive Analysis
- Customer Research
- Revenue Projection and Financial Plans
- Venture Capital
- Marketing Plans
- Feature Design
- Presentation Design
Interim Executive for Early Stage Companies
Early stage companies face a “Catch-22” (double bind) problem. Investors are reluctant to invest until there is a team in place that is producing significant results (aka “traction”). But it is hard to attract highly experienced team members and gain traction with out first having funding in place.
Our solution to this dilemma is to provide the executives with the required skills, experience and connections until funding is secured and permanent managers are identified.
LFVM can help early stage companies build their bench strength with interim CEOs, Directors, VPs of Business Development, Sales and Marketing. We can help you build a startup team with deep expertise and connections in the Internet, Telecom, Software, and Healthcare industries, as well as many others.
Business Plan Development
Starting with sound business strategy design, we can help you develop a winning business plan and presentation that will increase your chance of receiving venture capital by clearly and effectively communicating your business opportunity.
Market Research and Opportunity Analysis
Early stage companies can no longer rely on the “field of dreams” approach to market research (if you build it they will come). It is now critical to have a deep understanding of how disruptive technologies will create new opportunities by redefining traditional market boundaries - and be able to properly evaluate the size and timing of those opportunities
Competitive Analysis
There’s more to a competitive market analysis than just listing your major competitors. In order to compete effectively one must have a clear vision on how the market opportunity will develop over time, how new entrants will likely compete, and how to design a fact based strategic response that will capture and hold significant market share over time.
Customer Research
Do you think you know what drives your customers? Do you know why they buy from you and under what conditions they would switch to the competition? Do you know who your most profitable and least profitable customers are right now? Who will they be in the near future? Which group are you focused on? The dictum of “know your customer” is sound advice and is only possible with diligent customer research.
Revenue Projections and Financial Plans
Does your business plan contain the phrase “we plan to capture just 2% of the potential market….?” this phraseology and thinking is common among early stage companies that are creating new markets. The problem with this “top down” approach is that it is insupportable, which means that the revenue projections and financial plans that are based on it are meaningless. Investors are more confident with a “bottom up” approach that is based on sound market and customer research.
Venture Capital
We help you establish valuation guidelines, prepare a funding strategy, identify funding sources and support the negotiating process.
Marketing Plans
From Public Relations to Promotions, and Advertising to Email, we help you develop and execute comprehensive marketing strategies that include a range of tools and tactics that are appropriate for your company, industry and budget.
Feature Design
Designing the optimal feature set can be a surprisingly difficult challenge. Some early companies delay roll out of their first product because of “feature-itis” or “analysis paralysis;” they often end up adding more features than the market requires.
Other companies try to “soft launch” a product that is really only in the beta test stage, and isn’t ready for primetime. Microsoft maybe able to get away with it, but either of these tactics can become a costly (and sometimes fatal) mistake for an early stage company. By providing an impartial and market driven analysis, we can help you design the optimal feature set an prepare you for a successful launch.
Presentation Design
We help you design a 10 slide presentation that will clearly communicate your company’s value and answer an investor’s fundamental question: ”Will this a good investment?”
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